We’re delighted to welcome Andy Callanan to DPFOC. Andy will replace Eddie O’ Driscoll as DPFOC’s on the ground man in Ireland. Andy will be delighted to meet anyone in Ireland looking to learn more about improving their website’s rank in Google and other search engines. His straight talking, no nonsense approach is grately appreciated by SME owners looking to get to grips with online marketing. Andy will meet with you, show you how many people are searching on Google.ie for the key-phrases that matter to your business and give you a realistic estimate as to where your website can rank and how long it will take. Our approach always is under promise and over deliver which is a contrast to many SEO companies who adopt the opposite approach. Andy is contactable by mobile on 0872257042 and will be delighted to speak to to you.
Archive for the ‘DPFOC News’ Category
DPFOC in Top Spot for “Search Engine Optimization Company”
Good to see that DPFOC’s site is now top of the pile in Google.ie for the key-phrases “search engine optimization company” and “search engine optimization companies.” In truth, we haven’t been spending as much time on our own website as we should as we have been inundated with new clients this month so all hands are on deck to make sure that we are doing a great job for them. Good to see that even so, we’re better than the rest!
DPFOC Employs Commercial Pilot!
DPFOC prides itself on the quality of our people that deliver such great results for our clients day in day out. The arrival of one of our latest recruits to our BPO Division, Amitabh Chandra, a former commercial pilot is certainly more good news. Amitabh has hit the ground running for his assigned client and is a great addition to our team.
Steady progress for “Property Management” in Google.ie
Great to see our inexorable charge to the top of Google.ie for the key-phrase “property management” continues unabated with our client website www.assuredpropertymanagement.ie now in position 5. We have the summit in our sights now and won’t stop ’til we hit top spot!!
The Value of Good Staff
Many companies say “our greatest asset is our people.” For DPFOC, this is more than just management speak but it is the reality. We work hard to bring the best and brightest into the business as good people bring new ideas, initiatives and improve us as a company.
The latest example of this was a research document prepared by Sanjay Rohilla MBA on how DPFOC can improve measurement of individual team member productivity within our SEO division. Currently, productivity is measured across teams which is not ideal. Sanjay’s document outlines how we can use the balanced score-card (devised by Kaplan and Norton) to better understand the productivity of each team member across a broad range of metrics. Sanjay is an MBA an our in-house management guru so when he developed this report, we took note!
We are now implementing his findings on a phased basis which will definitely improve the productivity of this division and so the service levels we deliver to clients.
To work in a business where staff seek out management with ideas on how to improve productivity and bring their expertise to bear with concrete ideas on how to achieve same is exciting and refreshing. Well done Sanjay!!
Rank climbing in google.co.uk and google.ie
Great to see our client website www.carpet-cleaning-franchise.co.uk now in position 4 in google.co.uk for “carpet cleaning franchise.” This site is designed to provide potential franchisees with information about Allkare’s franchise opportunity. Having dealt with Peter Hargreaves and all at Allkare for many years, I can attest that they are a great company and worthy of consideration for anyone looking to get into business for themselves but not by themselves safe in the knowledge that they are implementing a tried and tested formula. For more on Allkare click this link carpet cleaning franchise
Also, good news to report for one of our Irish clients. We have gained another place for the key-phrase “debt management” now in position 6. We will hit top spot in time for this phrase. Check out the site at debt management
Under Hemant Malav’s guidance and supported by an intellectual powerhouse of b-techs, MCAs and MBAs all with a genuine desire to deliver for our clients, our SEO division really is a world leader.
Top Spot in Google.ie for “search engine optimization company”
We are delighted to say that our site is now the top ranking site in google.ie for “search engine optimization company” when the “pages from Ireland” option is selected and position 2 when not selected. We are the top spot for any company with an on the ground presence in Ireland.
We are now going to go after some more phrases and expect top spot quite quickly. Interestingly, if asked, Irish people would spell “optimisation” with an “s” as shown and not a “z.” Howver, a the predictive search results show with “z” everyone just clicks on that and so “optimization” has far higher demand than “optimisation.” This is yet another example of Google’s predictive search guiding people to search for terms that they would not have searched for if left to their own devices.
If you would like your site on the top of google.ie or any other of google’s indices, be sure to call us and we’ll be delighted to help.
Free Adwords Credit For Irish Client
I was delighted to use one of the promotional codes given to us by Google today to get €100 of FREE Adwords credit for a new Irish client of ours, Cola Design from my home town of Cork in Ireland. I wasn’t sure if Google would accept the promotional code as they had quoted £75 FREE but it accepted no problem converting into €100. It’s great to be able to give a client what equates to free money!! All businesses in Ireland and the UK that want to avail of this, just give us a call and we’ll give you your code – no catches!
We look forward to working with Cola Design and Print to get their site to top of Google.ie for key-phrases such as printing cork and many more over the coming months. No doubt, over time, they will dominate Google.ie as do many of our other Irish clients for their chosen key-phrases.
Want A Free Day With A Google Professional?
Whenever we meet clients, we very often find them to be somewhat sceptical about our offering. The reason invariably is that they have bad experiences in the past with SEO companies that promise a lot and deliver little. Unfortunately, in an unregulated industry, any company can decide to go out there and offer SEO services without being an expert in the field. They go out, make unrealistic promises, disappoint / frustrate their clients, lose the clients and leave them feeling angry about the whole experience. This is the context in which we meet many of our clients.
We thought about how can we help clients really properly assess the value proposition of various SEO companies. Our feeling is that the more about SEO a company knows, the more likely it is to seek out a high quality provider based in a low cost economy. Accordingly, we now offer to send a Google Adwords and Analytics qualified professional with 5 years SEO experience to any business anywhere in the UK to answer the queries that they have. Our goal is not to turn the business owner / marketing director into an online marketing expert but rather to answer the many queries that they usually have – we aim to demystify the whole SEO process. This involves a simple tutorial on how we make on-page SEO improvements and how we go about building links and how all of this activity feeds into rank. We further show businesses how to really understand their analytics data to see what parts of their sites are and are not working. We show how A/B testing can be used to scientifically prove which version of a page is best. We can analyse Adwords accounts to see which keywords are generating positive ROI and which are not.
Basically, our goal is to send a well trained professional to your premises and to give you the benefit of his expertise for a full day. Of course, we will make you aware of the services that we provide but it’s entirely up to you whether or not you use these.
If you would like to book your free full-day consultation, call us and we’ll arrange a suitable day. We look forward to hearing from you!
Top Spot For “Home Care” in Google.ie
After a short demotion down the page, we are again back in top spot in Google.ie for “home care” and don’t intend slipping again!!