I can’t imagine that anyone who uses the current Google Analytics ever complained that “this thing needs to be updated!” Anyone who uses it knows it is as slick and as informative an analytics platform as one could hope for. Short of telling you how many sugars the visitor had in his tea at the time of visit, we can know everything else about the traffic that comes to our websites. While the new version is nice and has a slightly different layout, I think it is a sideways move purely because it is not really possible to improve on perfection. To check it out yourself, just log into your Analytics account as normal and click on “New Version” at the top of the screen.

Limo Hire Essex

Delighted to see www.barsportfranchise.co.uk in top spot for “sports bar franchise” on Google.co.uk – we secured top spot for “bar franchise” a few weeks ago and now also have number 2 spot for “pub franchise.”

If you want to work for yourself in the dream job of owning your own pub, you should definitely check out this great opportunity.

DPFOC was recently engaged by Bar Sport to initially redesign their website and subsequently promote it. We were excited to be involved as we can see the massive potential for growth of this business and delighted to be a part of this. Bar Sport provides those who want to start a business a really great opportunity to become a pub owner while having the security of knowing that the Bar Sport concept is tested and proven to be recession proof. Perhaps the most compelling part of the offering is that the royalty charged (5% of turnover) is more than offset by the discount received on alcohol purchases due to Bar Sport’s bulk buying power. I have never come across a franchise offering a cost neutral royalty fee. Anyway, we’re doing our bit by getting the site to top spot for “bar franchise” and in top 3 for “sports bar franchise” and “pub franchise.” We are going to use Adwords to go after some more competitive terms like “open a pub” and “open a bar” as well as working on these from an SEO perspective over the coming months. Exciting times ahead for this unique pub franchise!

Facebook’s latest round of fund-raising values the website at $50bn up from $10bn in 2009. This puts a value of $100 on each of the 500m users on the site. Mark Zuckerberg’s fortune is now valued $12bn due to his 24% shareholding – not bad for a 26 year old!

We are delighted to report that we’ve added “cleaning company” to our ever growing list of key-phrases for which we have achieved top spot on Google.ie.

We are particularly delighted as James Rice from Cleanscape is a really hard worker, a long-standing client of ours and we know what great work Cleanscape does. So, if you are looking for a cleaning company in Dublin, just google “cleaning company” and you’ll find Cleanscape at the top!!

I have to say that the more I use Google Chrome, the more I can never see myself going back to IE or Firefox (except I have to use Firefox sometimes for all the plug-ins). The speed of the Chrome is really fantastic. For example, if I want to open the DPFOC website, I simply need to type www.dp and hit the return key! With all other browsers, you need to type www.dp and then select DPFOC site from the drop down menu of predictive results that appears. Fair enough, this saves about a second or two but how often during the course of the day do we browse to different URLs? Every little helps and little touches like this really speed things up! Another nice addition is the “paste and go” function. If you need to copy a website address and paste directly into your address bar at the top of the browser, in Chrome, when you right click in the address bar, you are given the option “paste and go.” As the name suggests, the address is pasted and you are immediately redirected to the site in question. Well done Google!

It is also interesting to see Google promoting Chrome on large billboards in city centres, in gymn light box advertisements and even in taxi-cabs! Even Google realises that online marketing is but a component of an overall marketing initiative. As an online marketing agency, sometimes we feel anything offline is Fred Flinstone stuff but if Google can see sense in offline media, the rest of us need to make sure we are not neglecting offline marketing activities.

SEO India

We are delighted to have completed this week our move to a new office space in Jaipur. The move was prompted by us outgrowing our previous space which was beyond capacity due to our 55 strong team. Our new office can accommodate up to 100 people and we are working hard to grow the team to fill the empty space.

Our success and continued growth is attributable to our dedication and diligence in retaining each and every client we win by ensuring that we become  a profitability driver and so an indispensable supplier to our clients. We continue to work hard on research and ensuring that every day we do our best to surpass our clients’ expectations. Below are some initial pics of our new office taken by office manager Kalpesh – we intend to get a photographer in soon to get some more professional shots and will upload as soon as we have them.