Having your website occupy top spot on major search engines for key-phrases that are relevant to your business and that have demand (people searching for it on a daily basis) is the most effective form of online marketing. Search engines, primarily Google, are the reference points of choice for people & companies throughout Canada when researching products / services. Many people ignore the advertisements (sponsored links) in favour of natural results due to their perceived unbiased nature. Being at the top is the holy grail as this position will drive steady flows of targeted traffic to your website that, assuming the website / landing page is good (see our conversion optimization section), will convert at high rates.
There are literally hundreds of SEO companies providing various SEO services in Canada. Choosing which company to delegate your SEO services to is not easy given the choice on offer. However, when choosing, there are some simple things that you can do to ensure that you get a competent, professional SEO company that will deliver ROI for you.
- What is their track record?
SEO companies that are good at what they do will have a lengthy list of results to which they can point. See our results page for the results that we have achieved for Canadian companies.
- Do they have testimonials?
High quality SEO companies will have a lengthy list of testimonials from reputable companies. See our testimonials page for what our clients say about us.
- Are they a Google AdWords Certified Company?
Companies that claim to be experts on Google should have sat Google´s exams. DPFOC´s staff have and this can be verified here:
If you own or are in charge of marketing a business in Canada and are looking to engage an SEO company with a track record of providing world class SEO services, we would love to hear from you.